Canadian winters are not going anywhere. The physics of ice damming are consistent from Halifax to Calgary. Keep the attic cold. Keep the attic dry. Control the pathways for heat and moisture.
Here’s your guide to breaking it down — in plain language that helps you build trust, upsell smarter, and walk away with a happier client (and a better roof system to be proud of).
A healthy roof doesn’t just look good from the curb. It performs well year-round, resists premature aging, and protects everything underneath it. And at the heart of that performance is ventilation.